Duration
Professional [3 months], Master [6 months]
Eligibility
10th and 12th pass Any Board
------------- Course Module -------------
Digital Marketing Professional Level Course
- Introduction of Digital Marketing
- Importance of Digital Marketing
- How does digital marketing work?
- Types of Digital Marketing
- Increasing Visibility
- Visitors? Engagement
- How to Bringing Targeted Traffic
- Organic Leads Generate
- link building strategies
- Difference Between White Hat And Black Hat SEO
- Alexa Rank, Domain
- Link Acquisition Techniques
- Directory Submission
- Search Engine Submission
- Social Bookmarking Submission
- Web 2.0 Submission
- Image Submission
- Article Submission
- Video Submission
- Forum Submission
- PDF Submission
- PPT Submission
- Classified Submission
- Business Listing
- Blog Commenting
- Profile link creations
- Citations
- Infographics Submission
- Search Engine Backlink Creation on Landing Page
- Increase Domain Authority and Page Authority Factor
- Learn Golden Rules Of Backlink Creation an Improve Quality
- How To Avoid Spam Backlink
- Introduction To Social Media Networks
- Post Creation
- Social Media Optimization
- Types Of Social Media Websites
- Social Media Optimization Concepts
- Facebook, Instagram, Pinterest, Google+, LinkedIn,YouTube,
- Hashtags Creation
- Image Optimization
- Creating Facebook Page For Business
- Facebook Optimization
- Fan Page Vs Profile Vs Group
- Structure of Post
- Post Template Creation
- Content Creation On Social Media Post
- Increasing Fans
- Facebook Analytics
- Analysis of Likes, Share, Comment, Followers, and Retweet
- Facebook Ads
- Introduction Twitter
- Creating Strong Profiles On Twitter
- Followers, Retweets and Clicks,
- Conversions, HashTags
- Right Hashtag for your Post
- LinkedIn Optimization
- What Is LinkedIn?
- Individual Profile Vs. Company Profile
- Branding On LinkedIn
- Marketing On LinkedIn Groups
- Google Plus
- Tools and Techniques
- Google + Groups
- Google Plus For Businesses
- BASICS
- SETTINGS
- APPEARANCE
- PLUGINS
- USERS
- PAGES
- POSTS
- MEDIA
- TAGS
- LINKS
- CATEGORIES
- Header
- Footer
- Domain Selection
- Hosting Selection
- Meta Data Optimization
- Internal Linking
- URL Optimization
- 404 Error Pages
- 301 Redirection
- Canonical Implementation
- H1, H2, H3, H4, H5 and H6 Tags Optimization
- Landing Page Optimization
- Image Optimization
- No-Follow And Do-Follow
- Creating XML Sitemap
- Robot.txt
- Keyword Research And Analysis
- Tools Used For Keyword Research
- Types Of Keywords
- Market Research
- Competitor Website Keyword Analysis
- Localized Keyword Research
- Market Research And Analysis
- Choosing Right Keywords To The Project
- Search Engine Optimization Introduction
- SEO Fundamentals and Concepts
- How Did Search Engine Work?
- Understanding the Search Engine Result Pages Explained(SERP)
- Google Processing
- Crawling
- Indexing
- Add website and verification
- Search queries analysis
- Setting Geo-target location
- Filtering search queries
- External Links report
- Crawls stats and Errors
- Sitemaps
- Robots.txt and Links Removal
- HTML Suggestion
- Google Ads Account Creation and Setup
- Introduction To Online Advertising And Adwords
- Right Keyword selection and Grouping on Google Keyword Planner Tool
- Adwords Account And Campaign Basics
- Adwords Targeting And Placement
- Adwords Bidding And Budgeting
- Adwords Tools
- Optimizing Performance
- Bidding Strategies
- Ads Type
- Search Ads
- Display Ads
- Video Ads
- Shopping Ads
- Universal App Ads
- Tracking Script
- Set on Conversion Tag
- Remarketing
- Performance Monitoring
- Set on Remarketing Tag
- Set on Goal and Monitoring
- Ads Reports
- Resume Preparation
- Interview Preparation
- Company Work Analysis
- Interview Questions For Freshers
Digital Marketing Master Level Course
- Introduction of Digital Marketing
- Importance Of Digital Marketing
- How does digital marketing work?
- Types of Digital Marketing
- Increasing Visibility
- Visitors? Engagement
- How to Bringing Targeted Traffic
- Organic Leads Generate
- BASICS
- SETTINGS
- APPEARANCE
- PLUGINS
- USERS
- PAGES
- POSTS
- MEDIA
- TAGS
- LINKS
- CATEGORIES
- Header
- Footer
- Keyword Research And Analysis
- Tools Used For Keyword Research
- Types Of Keywords
- Market Research
- Competitor Website Keyword Analysis
- Localized Keyword Research
- Market Research And Analysis
- Choosing Right Keywords To The Project
- Search Engine Optimization Introduction
- SEO Fundamentals and Concepts
- How Did Search Engine Work?
- Understanding the Search Engine Result Pages Explained(SERP)
- Google Processing
- Crawling
- Indexing
- Domain Selection
- Hosting Selection
- Meta Data Optimization
- Internal Linking
- URL Optimization
- 404 Error Pages
- 301 Redirection
- Canonical Implementation
- H1, H2, H3, H4, H5 and H6 Tags Optimization
- Landing Page Optimization
- Image Optimization
- No-Follow And Do-Follow
- Creating XML Sitemap
- Robot.txt
- link building strategies
- Difference Between White Hat And Black Hat SEO
- Alexa Rank, Domain
- Link Acquisition Techniques
- Directory Submission
- Search Engine Submission
- Social Bookmarking Submission
- Web 2.0 Submission
- Image Submission
- Article Submission
- Video Submission
- Forum Submission
- PDF Submission
- PPT Submission
- Classified Submission
- Business Listing
- Blog Commenting
- Profile link creations
- Citations
- Infographics Submission
- Search Engine Backlink Creation on Landing Page
- Increase Domain Authority and Page Authority Factor
Learn Golden Rules Of Backlink Creation an Improve Quality
- How To Avoid Spam Backlink
- Add website and verification
- Search queries analysis
- Setting Geo-target location
- Filtering search queries
- External Links report
- Crawls stats and Errors
- Sitemaps
- Robots.txt and Links Removal
- HTML Suggestion
- Google Ads Account Creation and Setup
- Introduction To Online Advertising And Adwords
- Right Keyword selection and Grouping on Google Keyword Planner Tool
- Adwords Account And Campaign Basics
- Adwords Targeting And Placement
- Adwords Bidding And Budgeting
- Adwords Tools
- Optimizing Performance
- Bidding Strategies
- Ads Type
- Search Ads
- Display Ads
- Video Ads
- Shopping Ads
- Universal App Ads
- Tracking Script
- Set on Conversion Tag
- Remarketing
- Performance Monitoring
- Set on Remarketing Tag
- Set on Goal and Monitoring
- Ads Reports
- Introduction To Social Media Networks
- Post Creation
- Social Media Optimization
- Types Of Social Media Websites
- Social Media Optimization Concepts
- Facebook, Instagram, Pinterest, Google+, LinkedIn,YouTube,
- Hashtags Creation
- Image Optimization
- Creating Facebook Page For Business
- Facebook Optimization
- Fan Page Vs Profile Vs Group
- Structure of Post
- Post Template Creation
- Content Creation On Social Media Post
- Increasing Fans
- Facebook Analytics
- Analysis of Likes, Share, Comment, Followers, and Retweet
- Facebook Ads
- Introduction Instagram
- Business Profile
- Instagram Bio
- Instagram Reals
- Instagram Status
- Instagram Hashtags
- Introduction Twitter
- Creating Strong Profiles On Twitter
- Followers, Retweets and Clicks,
- Conversions, HashTags
- Right Hashtag for your Post
- LinkedIn Optimization
- What Is LinkedIn?
- Individual Profile Vs. Company Profile
- Branding On LinkedIn
- Marketing On LinkedIn Groups
- Google Plus
- Tools and Techniques
- Google + Groups
- Google Plus For Businesses
- Resume Preparation
- Interview Preparation
- Company Work Analysis
- Content Audit
- Content Marketing
- Keyword Magic Tool
- Topic Research
- SEO Content Template
- SEO Writing Assistant
- SEO Tools For Website Analysis And Optimization
- Competitor Website Analysis And Backlinks Building
- Backlinks Tracking, Monitoring, And Reporting
- How to Recover Algorithm Penalties
- Prevention Of Algorithm Penalties to Website
- How to Identify Spam Backlinks and Rectification
- Learn Roles and Responsibilities Of Algorithm
- Google Penalties
- Humming Bird Algorithm
- Penguin,
- Google Panda,
- Introduction to Email Marketing
- Benefits of Email Marketing
- Email Marketing Software?s
- Building Email Marketing Strategy
- Building subscriber lists
- Designing Newsletters
- Types of Campaigns
- Reports and analysis
- Autoresponder
- Email segmentation
- Introduction to Affiliate Marketing
- Tips and tricks to improve affiliate Marketing
- Enrolling in an Affiliate Marketing Program
- Affiliate Marketing Platforms
- Resume Preparation
- Interview Question
- Interview Answers
