×

Digital Marketing

5/5 - (1 vote)

Duration

Professional [3 months], Master [6 months]

Eligibility

10th and 12th pass Any Board

------------- Course Module -------------

Digital Marketing Professional Level Course

  • Introduction of Digital Marketing
  • Importance of Digital Marketing
  • How does digital marketing work?
  • Types of Digital Marketing
  • Increasing Visibility
  • Visitors? Engagement
  • How to Bringing Targeted Traffic
  • Organic Leads Generate
  • link building strategies
  • Difference Between White Hat And Black Hat SEO
  • Alexa Rank, Domain
  • Link Acquisition Techniques
  • Directory Submission
  • Search Engine Submission
  • Social Bookmarking Submission
  • Web 2.0 Submission
  • Image Submission
  • Article Submission
  • Video Submission
  • Forum Submission
  • PDF Submission
  • PPT Submission
  • Classified Submission
  • Business Listing
  • Blog Commenting
  • Profile link creations
  • Citations
  • Infographics Submission
  • Search Engine Backlink Creation on Landing Page
  • Increase Domain Authority and Page Authority Factor
  • Learn Golden Rules Of Backlink Creation an Improve Quality
  • How To Avoid Spam Backlink
  • Introduction To Social Media Networks
  • Post Creation
  • Social Media Optimization
  • Types Of Social Media Websites
  • Social Media Optimization Concepts
  • Facebook, Instagram, Pinterest, Google+, LinkedIn,YouTube,
  • Hashtags Creation
  • Image Optimization
  • Creating Facebook Page For Business
  • Facebook Optimization
  • Fan Page Vs Profile Vs Group
  • Structure of Post
  • Post Template Creation
  • Content Creation On Social Media Post
  • Increasing Fans
  • Facebook Analytics
  • Analysis of Likes, Share, Comment, Followers, and Retweet
  • Facebook Ads
  • Introduction Twitter
  • Creating Strong Profiles On Twitter
  • Followers, Retweets and Clicks,
  • Conversions, HashTags
  • Right Hashtag for your Post
  • LinkedIn Optimization
  • What Is LinkedIn?
  • Individual Profile Vs. Company Profile
  • Branding On LinkedIn
  • Marketing On LinkedIn Groups
  • Google Plus
  • Tools and Techniques
  • Google + Groups
  • Google Plus For Businesses
  • BASICS
  • SETTINGS
  • APPEARANCE
  • PLUGINS
  • USERS
  • PAGES
  • POSTS
  • MEDIA
  • TAGS
  • LINKS
  • CATEGORIES
  • Header
  • Footer
  • Domain Selection
  • Hosting Selection
  • Meta Data Optimization
  • Internal Linking
  • URL Optimization
  • 404 Error Pages
  • 301 Redirection
  • Canonical Implementation
  • H1, H2, H3, H4, H5 and H6 Tags Optimization
  • Landing Page Optimization
  • Image Optimization
  • No-Follow And Do-Follow
  • Creating XML Sitemap
  • Robot.txt
  • Keyword Research And Analysis
  • Tools Used For Keyword Research
  • Types Of Keywords
  • Market Research
  • Competitor Website Keyword Analysis
  • Localized Keyword Research
  • Market Research And Analysis
  • Choosing Right Keywords To The Project
  • Search Engine Optimization Introduction
  • SEO Fundamentals and Concepts
  • How Did Search Engine Work?
  • Understanding the Search Engine Result Pages Explained(SERP)
  • Google Processing
  • Crawling
  • Indexing
  • Add website and verification
  • Search queries analysis
  • Setting Geo-target location
  • Filtering search queries
  • External Links report
  • Crawls stats and Errors
  • Sitemaps
  • Robots.txt and Links Removal
  • HTML Suggestion
  • Google Ads Account Creation and Setup
  • Introduction To Online Advertising And Adwords
  • Right Keyword selection and Grouping on Google Keyword Planner Tool
  • Adwords Account And Campaign Basics
  • Adwords Targeting And Placement
  • Adwords Bidding And Budgeting
  • Adwords Tools
  • Optimizing Performance
  • Bidding Strategies
  • Ads Type
  • Search Ads
  • Display Ads
  • Video Ads
  • Shopping Ads
  • Universal App Ads
  • Tracking Script
  • Set on Conversion Tag
  • Remarketing 
  • Performance Monitoring
  • Set on Remarketing Tag
  • Set on Goal and Monitoring
  • Ads Reports

Digital Marketing Master Level Course