If want an effective SEO then you should follow these SEO Keyword Research for your website.

7 Steps that you should follow in SEO Keyword Research are as:

1. Create a list of Seed Keywords
2. Extract keyword universe using the seed keywords & keyword research tool.
3. Collate all the keywords in one Excel file.
4. Delete the unwanted columns & remove duplicate keywords
5. Label the Top 100 Keywords, as per intent.
6. Select 2 keywords (one primary keyword & one secondary keyword) to target.
7. Use these keywords in all SEO activities including Meta Title, Description, H1, Anchor Text, Heading Tags, etc.

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