What is digital marketing? A complete guide

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There has been a lot of increase in the use of the Internet in the recent past. Many people use the Internet. In the digital market, we can sell any product or service from offline to online. In this, there is no need for the customer to go to the market. You can buy other goods or services with the help of a mobile phone. With the help of the digital market, you can buy or sell business very quickly. There is no limit to this, any person can buy services or goods from hundreds of kilometers away. In the last few years, digital marketing has become a (skill)! This Employment in skill has been increasing very fast day by day.





 P.P.C – pay-per-click

S.M.M – social media marketing –

Benefits of Digital Marketing 

  •   You can target the audience of any social media platform in the digital market.
  • The biggest advantage of the digital market is that you can buy or sell goods or services by targeting any country or state.
  • The ads that we see on TV are very expensive. In digital marketing, social media ads are very cheap and their results are very good.

Scope of digital marketing 

As people are using the internet, digital marketing has grown rapidly and will grow further in the future.

Earlier only big businesses used to come on online platforms but now it is not so, small and big businesses are coming on online platforms.

A question that often comes to people’s minds is what is the scope of digital marketing, but we tell you that digital marketing has been growing very fast.

Who can join the digital marketing?

If you have a question in your mind about how to start digital marketing, then you should do a course of 3 to 6 months from a recognized institute and then do an internship in a company and later work in different companies so that you can develop digital marketing skills. You can have good experience in digital marketing. After 2-3 years of experience, you can open a digital marketing agency and do freelance work. There are other options, you will get to know as you work.

Salary package  after digital marketing course

A very favorite question of students is how much salary they get in digital marketing.

First-year – Between 1 lakh to 1.5 lakh

Second year – between 2 lakh to 2.5 lakh

Third year – between Rs 3 lakh to Rs 3.5 lakh

Fourth year – between 4 lakh to 4.5 lakh


You know that digital marketing is a new skill. It has been almost a decade since it came to India and every person has no knowledge about it and it is an easy skill in which you do not have to do anything. There is no coding involved, the work is done through technical means.